Cover artwork design, creative assets & creative production of Spotify’s 'Nailing It'. An all female podcast which discussed the everyday challenges and triumphs of life in your twenties, in a modern day setting - a nail salon.
Credits -
Companies: Spotify, KINDE
Photography: Nicole Parkes
I developed the ‘Bigger is Better’ idea for the branding concept, celebrating bold women, bold colours, and bold design. This was brought to life through a vibrant colour palette, striking visuals and fun nail designs.
Giant nail polish bottles were created providing a dynamic way for the talent to interact with. To further enhance engagement, I crafted custom interchangeable nail polish stickers—each featuring unique colour names inspired by cultural terms or key topics from the podcast.
Talent could choose the ones that resonated with them most or complemented their outfits, adding a personalised touch to the campaign.
Beyond the visual elements, I also developed concepts for behind-the-scenes footage and bespoke video content to support the launch.